Snapchat: Your Guide to Marketing During the 2019 Holiday Shopping Season

Snapchat: Your Guide to Marketing During the 2019 Holiday Shopping Season

During the holiday season, Snapchat users engaged, captured memories, connected with friends, and expressed themselves on Snapchat.

They are also active holiday shoppers, purchasing 20% ​​more gifts on average than non-Snapchat users, and are 64% more likely to start holiday shopping on Black Friday.

Additionally, Snapchat users are 20% more likely to have made a purchase on their mobile device than the average person, and they are also more likely to make impulse purchases (+60%).

According to Snapchat, its users are more likely to engage with brands, try products, or make purchases directly within the app.

In a world of apps that make people anxious and isolated, Snapchat is fundamentally the “feel-good” app. 95% of users say the app makes them feel happy more than any other app. That’s why brands should be ready to engage with users on Snapchat during the holiday season. Millions of Snapchat users are capturing memories, connecting with friends, and having fun with the Snapchat camera during the holiday season. Here are the top moments that brands can capitalize on:

  1. Thanksgiving, Black Friday, and Cyber ​​Monday: Over 2 billion Snapchat filters viewed, over 2 billion lenses viewed, and users created over 6.4 billion posts.
  2. Holidays: Users viewed over 14 billion filters, over 12 billion lenses, and created over 1 billion posts.
  3. New Year: Users viewed over 4 billion filters, over 4 billion lenses, and created over 9.6 billion posts.

Snapchat’s full-screen ads will give brands the creative space to bring their brands to life in full-screen, engaging and innovative ways.

199IT.com Originally compiled from: Snapchat. Please do not reprint without authorization

<<:  Crazy "stones", there are many minimally invasive treatments for urinary stones

>>:  The pills are too big to swallow, so you have to break them up or chew them before eating? Be aware of these medication misunderstandings

Recommend

What happens if there is blood in the vaginal discharge the day after sex?

Sexual intercourse has become a necessity between...

How to supplement estrogen after menopause?

Women generally lack estrogen after menopause. If...

Signs of Pregnancy

Symptoms of being pregnant with a boy or a girl d...

My nipples are sore. Am I pregnant?

The nipple is the most important part of a woman&...

Girls have big calf muscles

The leg muscles are relatively developed because ...

How to protect the ovaries after egg retrieval?

The health of the ovaries is something that women...

How to make a recipe for pregnancy and abortion

There are many things to pay attention to after a...

What to do if your mouth feels bitter during pregnancy

During pregnancy, pregnant women usually feel som...

What to eat during pregnancy to lower blood sugar

Symptoms such as high blood sugar can be treated....

How many days does a girl's period last?

All girls will go through the menstruation stage,...

Vulvar skin bleeding

The skin of the female vulva is very delicate. If...

How long after giving birth can I soak my feet?

As the saying goes, washing your feet before goin...

What foods are good for women to eat to protect their ovaries

When hearing the word "ovary", I believ...