People who keep bees in the countryside don't have to worry about not having a market for their honey. This kind of honey has a pure taste, and the price varies depending on the season and the nectar. People in the countryside all understand this. In short, this kind of honey is absolutely authentic. When you go to buy it in their store, you can even watch them collect the honey. Of course, the honey collected on site cannot be eaten directly when you bring it home. It needs to be left for a while to allow the honey to crystallize. It will then taste good. It is dozens of times more authentic than the honey bought from big supermarkets in the city, so people in the countryside don't have to worry about not being able to sell it! What to do if honey cannot be sold during the epidemicLocal specialties are generally better sold online, as this will expand the audience and let people all over the country know about your local honey. First, make some clips yourself. You can search online and imitate them. Second, you can start your own live broadcast. It may not be very popular at the beginning, but more and more people will come to you later on. Thirdly, find a small internet celebrity to promote the product so that it can be sold out quickly. The only problem is that the profit is too small, and the internet celebrity earns the bulk of the profit. I am currently selling local specialties through live streaming, and I am doing OK. You can try it. What are the honey sales channels?1. Online sales. You can apply to open an online store on major e-commerce platforms for online sales, which can expand the sales scope of honey without geographical restrictions and achieve greater sales. 2. Physical store sales: Open physical stores to sell honey, which can complement online sales. 3. Promotion in WeChat Moments. With the increasing number of WeChat users, selling products on WeChat has become an important sales channel. 4. Dealer cooperation: You can develop downstream dealers, provide them with a continuous and reliable supply of goods, and let them sell on consignment. 5. Process honey into other foods or products to increase the added value of honey. 6. Promote honey through live broadcasts on self-media platforms. Tips for selling honeyFirst, a beekeeper cooperative should be established to play its role well. It cannot just be a formality. Quality must be well controlled. The cooperative should make good plans, such as technical training, production time, product standards, product quality, hygiene control, etc. Second, start selling through your personal network and ask your friends to help you promote your product. A truly good product will make people linger and come back for more. But you have to give some profit to your friends! Third, you can make use of online resources. For example, you can post videos on Toutiao to let more people know about good products; you can also post status updates on your personal WeChat Moments and ask your friends in the circle of WeChat Moments to help forward them, so that you can also sell some products. Fourth, you can try to contact some honey manufacturers and give them the honey in the form of recycling, but the profit is relatively thin! To put it bluntly, it is a matter of small profits but quick turnover! Fifth, you can use the local farmers' market to set up a stall! Maybe no one will believe that this is a good product for a while, but if you set up a stall for a long time, if it is a good product, I believe there will be many repeat customers. Don't ignore it! There will be many customers in the farmers' market. After that, the product packaging must be done well. As the saying goes, clothes make the man, and gold makes the Buddha. When we buy something, we first look at the packaging, and then the inner. Many beekeepers use mineral water bottles, which will weaken the purchasing desire of many customers. Related NewsJudging from the current epidemic data, the three positive changes are good news. The number of newly confirmed cases has decreased, the number of newly suspected cases has decreased, and the proportion of confirmed cases cured and discharged has increased, so these are all good news. What everyone should do now is to take protective measures, cooperate with the local epidemic prevention work to prevent the spread of the epidemic. |
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