Driven by the Samsung Galaxy Z Fold 3, consumers' interest in clamshell and foldable smartphones has also increased significantly. In 2021 alone, its sales reached 7.1 million units, an increase of 264.3% from 1.9 million units in 2020. In addition, market intelligence company IDC predicts that the market is expected to grow to 27.6 million units in 2025, with a compound annual growth rate of 69.9% from 2020 to 2025. Data map (from: Samsung) By then, the share of foldable/clamshell smartphones is expected to more than double the current level, accounting for 1.7% of all smartphones. IDC attributes much of the rapid growth to Samsung, which released the popular Galaxy Z Flip 3 in August last year and is expected to release the Galaxy Z Flip 4 / Z Fold 4 later this year. Although the South Korean tech giant has not yet disclosed exact hardware sales figures, it has said that sales of foldable smartphones quadrupled in 2021. (Source: IDC) According to IDC data, the foldable smartphone market in 2021 is still relatively niche (accounting for 0.5% of the total), but Samsung is attracting more and more customers. Citing information from trade-ins and other retailers, Android Central learned:
Nabila Popal, research director at IDC, believes that Samsung's new products have cleared two major obstacles in this field - one is the high average selling price, and the other is the lack of confidence in the durability of the equipment. The Galaxy Z Fold 3 / Flip 3 is priced at around $1,000, while its durability has been greatly improved.
Finally, she said that the United States is the largest market for foldable products (about 35%), and the promotional activities and trade-in preferential policies of major operators have played a practical and effective role in promoting it. Unfortunately, Samsung did not immediately respond to foreign media's request for comment. From cnBeta.COM |
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