Consumers in Asia Pacific love the experience and convenience that apps provide, but a recent study found that the majority (53%) now consider security an important consideration when using apps. Technology company F5 Networks and YouGov surveyed more than 3,700 consumers in the Asia Pacific region (Australia, China, Hong Kong, India, Indonesia, the Philippines and Singapore) from March to July 2018. Nearly half of the respondents (46%) believe that a more secure experience will be the biggest factor in improving the experience in the next five years, and nearly three-fifths of the respondents will stop using the application if data security is compromised. Therefore, it is increasingly important for enterprises in the region to balance application security with functionality and convenience. While the importance of security is a core message of the F5 survey, the research also reveals different attitudes within individual markets and between generations. Consumers in more mature markets, such as Australia (63%) and Singapore (67%), place greater emphasis on security over convenience, while users in Indonesia, India and the Philippines are more likely to prioritize convenience. Even more surprising is that millennials aged 18-34 are less likely to worry about security risks than older generations, even though tech-savvy millennials tend to be more aware of potential risks. According to the survey results, less than half (44%) of Millennials prioritize security, compared to 53% of Generation X users aged 35-55 and 53% of users aged 55 and older. 199IT.com Originally compiled from: F5 Networks. Please do not reprint without authorization |
<<: Facebook: 2Q17 Monthly Active Users of Its Products Exceed 2.7 Billion
>>: SuperData: 2018 XR (Mixed Reality) Industry Survey Report
199IT original compilation Google and Facebook co...
The story continues, and we are still on the road...
We are planning to have a baby, but we don’t know...
In some public occasions, if you fart accidentall...
As a basic need of residents, food has gradually ...
The slender A4 waist and the enticing crotch make...
I believe everyone is familiar with the cervical ...
Sanya city is surrounded by mountains on three si...
Wheel-shaped placenta generally refers to the def...
The estrogen level of patients with adenomyosis i...
Chanel 627 is a limited edition launched in early...
After a few years of marriage, some couples cool ...
For some women who have had a miscarriage, the pr...
Breast lipoma is incurable, so patients should se...
In the early stages of pregnancy, almost every pr...