EyeTrackshop: Eye tracking technology research shows that Apple iPhone beats Android
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EyeTrackshop is a company that investigates consumer habits from a biometric perspective. Their latest research shows that iPhone and iPad are more scientifically designed and more attractive to users than their Android competitors. They compared a large number of Android devices from Amazon, HTC, Motorola and Samsung with iPad 2 and iPhone 4S. The results show that Apple's screen heat map is wider than Android in terms of both time and range.
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