On the afternoon of July 2, 2012, the latest data released by Twitter showed that the peak message volume of the website during the European Cup final reached 15,358 messages per second, setting a record for sports events. In the final match, Spain beat Italy 4-0. During the final, 16.5 million messages were posted by users around the world. Since many stars also use Twitter, the platform has become more attractive to fans. Twitter has also made sufficient preparations for the European Cup and has even launched a special page for it. Industry insiders predict that the 2014 Brazil World Cup will definitely surpass the record set by the European Cup. However, this summer's London Olympics may break the record in advance. However, Facebook has also prepared for the Olympics and invested a lot of resources to attract various teams and athletes. If all activity is taken into account, the current peak for Twitter messages was 25,088 per second in December 2011, during the release of the TV version of "Castle in the Sky". Sina Weibo's data is ahead of Twitter, with a peak sending volume of 32,312 messages per second during the Spring Festival this year. |
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