Apple's smartphone shipments in China plunged 25% in the fourth quarter of 2024, according to research firm Canalys, as the iPhone maker faces increasing pressure from a resurgent Huawei in one of its largest markets worldwide.Apple shipped 13.1 million units in China during the period, barely maintaining its market lead with a 17% share, according to data released by Canalys on Thursday. Canalys data shows that Huawei has a 17% market share with 12.9 million units shipped, ranking it as the market leader together with Apple. Huawei, which saw shipments rise 24% in the fourth quarter, has become a particularly strong challenger since it returned to the high-end market in August 2023 with domestically made chipsets. Apple has resorted to rare discounts to stimulate sales amid growing competitive pressure. The company launched a four-day promotion in China from January 4 to 7, offering price cuts of up to 500 yuan ($68.5) on iPhone 16 models through official channels. Major Chinese e-commerce platforms followed suit with their own promotions, with Alibaba's Tmall announcing discounts of up to 1,000 yuan ($137) on iPhone 15 series devices. "While Apple and its iPhone 15 series maintained its lead in the fourth quarter, it faced increasing pressure from domestic flagship devices," said Canalys analyst Amber Liu. In addition to seasonal promotions, Apple is also strengthening its competitive position and user retention in China's high-end market by improving the retail experience, trade-in programs and expanding interest-free installment plans." China's annual smartphone shipments will increase by 4% year-on-year to 285 million units in 2024. |
>>: How to protect yourself after the COVID-19 "B-tube"? Please keep this guide!
Gynecological inflammation is a common gynecologi...
With the improvement of living standards, many pe...
Sword Dynasty has been a hot topic since it start...
In today's era of rapid information dissemina...
It depends on the individual whether a girl's...
A positive mycoplasma test indicates a mycoplasma...
Everyone wants to become healthier so that we can...
Breast massage is not a dirty thing. Proper breas...
Okra tastes very fresh and juicy, and has a great...
Vaginitis is a common gynecological disease among...
The moment of giving birth to a baby is definitel...
Many people choose to get pregnant during the ovu...
Routers have been widely used in all walks of lif...
The uterus is the most important organ for women....
During pregnancy, a woman's body will undergo...