Counterpoint: Xiaomi's foldable smartphone shipments will grow by 185% in Q3 2024, with global market share rising to 6%

According to the latest global foldable smartphone market tracking report released by Counterpoint Research, the leading brands in the current market are Samsung, Huawei, Honor, Motorola and Xiaomi. Among the five major manufacturers, Xiaomi's performance is particularly eye-catching, with its shipment growth rate reaching an astonishing 185% , pushing the brand's global market share to 6% in the third quarter of this year, setting a record high.

According to analysis, Xiaomi's remarkable achievements are mainly due to two key factors:

First, the successful launch of Xiaomi Mix Flip, which attracted a large number of consumers with its innovative design and technology;

Xiaomi MIX Flip is Xiaomi's first small folding screen mobile phone. It was released on July 23, 2024 with a starting price of 5,999 yuan.

Second, Xiaomi's active expansion strategy in overseas markets has effectively enhanced the brand's global influence by strengthening international marketing and channel construction.

These measures have combined to enable Xiaomi to occupy a more important position in the global foldable screen mobile phone market.

Zikuai Technology