CMR: India's tablet market grew 68% year-on-year in Q2 2022

According to CMR's tablet market report for the second quarter of 2022, the Indian tablet market grew 68% year-on-year, and 4G tablets grew 65% year-on-year.

Menka Kumari, Analyst Industry Intelligence Group (IIG) at CMR said, “In the near future, we expect a boost in 5G tablet shipments, similar to the trend observed in the 5G smartphone market. The gradual opening up of the Indian economy is translating into growth in the commercial tablet business. During the quarter, OPPO and Xiaomi entered the tablet market with new products.”

The 8-inch tablets accounted for 78% of the total shipments in the Indian market.

Lenovo (26%), Apple (19%) and Samsung (19%) occupied the top three positions in the tablet rankings in the second quarter of 2022.

Supplier highlights for Q2 2022

Lenovo retained its number one position in the region, driven by its commercial business and retail market. Lenovo Tab M10 (HD) (Wi-Fi + 4G) series gained 58% market share, mainly in the value-for-money tablet (INR 7,000-25,000) segment.

Apple maintained its second position with a market share of 19%. Apple iPad 9 (WiFi) and iPad 9 (WiFi + 4G) accounted for 52% and 10% of the market share respectively; followed by iPad Air 2022 (WiFi) and iPad Air 2022 (WiFi + 5G), with market shares of 18% and 8% respectively. iPad shipments achieved a significant year-on-year growth of 34% in the second quarter of 2022.

Samsung ranked third with a market share of 19%. Samsung Tab A8 (Wi-Fi) and Tab A8 (Wi-Fi + 4G) had market shares of 20% and 12%, respectively. Samsung's shipments increased by 12% year-on-year in the second quarter of 2022.

Future Outlook

CMR expects tablet shipments in India to achieve healthy growth of 8%-10% in 2022.