Canalys: AI smartphone market share is expected to reach 45% in 2027

According to recent news, market research firm Canalys predicts that the AI ​​mobile phone market share will reach 45% by 2027. This forecast is based on the smartphone industry's response to new technological trends, especially the rapid development of generative artificial intelligence (GenAI).

At present, many mobile phone manufacturers have released large AI-related models and operating systems, and applied them to new products to promote the development of AI strategies.

The Samsung Galaxy S24 series was recently released in the country, and Google Cloud's Gemini AI model will be pre-installed in the Galaxy S24.

It is reported that the Galaxy S24 series uses Google's AI infrastructure (including Imagen 2, Gemini Pro and Nano LLM), enabling Android developers to quickly deploy creative hybrid AI functions and benefit users around the world.

Samsung’s reliance on Google’s AI infrastructure is a double-edged sword, however. The reason is that while the partnership can work in the short term, there is an inherent risk of the product becoming mediocre. As other Android vendors gain similar access, Samsung may find that its software differentiation advantage becomes smaller and smaller.

Canalys believes that as the smartphone industry searches for new growth opportunities, manufacturers will introduce generative AI as a priority strategy and commit to personalized and experience-oriented innovation.

Zikuai Technology