JD.com: 63% of people have mobile phone storage anxiety, and 75.5% of users have 256GB or less mobile phone storage space

According to a recent survey conducted by JD Consumer and Industry Development Research Institute, 63% of people have mobile phone storage anxiety.

The survey results show that 75.5% of users have 256GB or less of mobile phone storage space, while 27.8% of users have a mobile phone storage utilization rate of more than 80%.

81.5% of users want to choose a product with larger storage space when changing their mobile phones, and 82.7% of users believe that at least 512GB of storage space is needed.

Consumers' demand for mobile phone storage space continues to grow. What is the reason behind this? Guo Tianxiang, research manager of IDC China, analyzed that the increase in the size of apps is the main reason for storage anxiety.

Nowadays, not only are the initial installation packages of APPs large, but as the usage time increases, the accumulated data causes the occupied space to continue to increase. In addition, the high resolution of photos and videos also makes media files even larger .

Faced with insufficient storage space, users adopted different coping strategies: 76.1% of users chose to clean up junk cache, 56.3% of users chose to delete photos and videos, and 45% of users tried to uninstall or clean up infrequently used applications.

However, these measures can often only temporarily alleviate the problem and cannot fundamentally solve the problem.

Zikuai Technology